Winnie Liw

Founder & CEO,
Kingdom of Esther (KOE) & WD TCM Lifestyle Products

Short Bio

  • Winnie Liw is the founder and CEO of Kingdom of Esther (KOE).

  • KOE is designed to cultivate collaboration, innovation, and holistic business growth.

  • She built a dynamic ecosystem to help individuals and organizations achieve harmony between internal structure and external success.

  • Winnie's leadership philosophy emphasizes collaboration over competition for true prosperity.

  • She has over a decade of experience in Singapore’s finance industry.

  • Winnie leveraged her strategic insight and network to transition into entrepreneurship.

  • Eleven years ago, she founded WD TCM Lifestyle Products, a subsidiary of KOE.

  • WD TCM blends Traditional Chinese Medicine with modern skincare solutions.

  • The product line uses Chinese herbs and natural plant extracts, aligning with her holistic vision of beauty and health.

  • Both KOE and WD TCM have gained international recognition, with a presence in Asia, Europe, and the Middle East.

  • Winnie oversees product development, market expansion, and other aspects of the business.

  • She remains focused on building a lasting legacy through KOE.

  • Winnie inspires businesses and entrepreneurs globally to succeed through collaboration.

Mission / Vision

Purpose

Kingdom of Esther (KOE) is dedicated to guiding and empowering start-ups, SMEs, individuals, and companies in creating more efficient and successful working environments. Their approach is fully aligned with their clients' business objectives, ensuring measurable and sustainable results.

Mission

KOE remains deeply attuned to the unique goals and aspirations of their clients, providing strategic solutions to address their most complex challenges. The team delivers seamless, professional support built on a foundation of integrity and trust.

Commitment

As niche experts, KOE is committed to asking insightful questions and offering innovative solutions that consistently meet—and often exceed—the evolving needs of their clients. Their unwavering dedication extends not only to present requirements but also to the future."

Press & Media

  • Influential Business Leaders 2024 – Recognized as one of the top business leaders for the year.

  • Influential Businesswoman Awards – Honored in a prominent businesswoman awards feature.

  • CEO Insights Asia – Featured in ""Top 10 Leaders & Achievers in Asia.""

  • All Around The Worlds Interview – In-depth interview on entrepreneurship and leadership.

  • Singapore Journal – Profiled in an exclusive article.

  • Marquis Who’s Who – Included in the prestigious Marquis Who's Who list.

  • Successful People in Singapore – Highlighted in a publication celebrating successful individuals in Singapore.

Social LInks

Personal:

WD TCM Lifestyle Products:

Kingdom of Esther (KOE):